Week one notes

Week one notes
What are new communication technologies:
CD-ROM multimedia, Internet, interactive TV, virtual reality, SMS - text messaging, broadband, wireless, social networks, Facebook, MySpace, Hi5...

What are the differences between old and new communication technologies?
To understand these two ways of communication it is essential to define the terms: communication and technology.

What is communication?
-Definition by Aristotle: the speaker produces a message that is heard by the listener; a sort of face to face communication with two main characters with common background communicating directly
-Communication is a personal interpretation depending a own experience but new communication technologies are becoming more and more interactive and so introduce a problem of interpretation.

What is technology?
-Marshall McLuhan argues that technologies are “extensions of human body”
-Technologies are extension of the mind; the medium in which the communication can take place is the message; this can bring to the possibilities in the change from analog to digital technologies.

There is positive and negative sides in the move from analog to digital event though digital technologies are dominant, some prefer the texture of analog.

The last century has experienced a growing of media forms and the development of a mass society which developed an explosion of new communication technologies and therefore have ‘spawned new area of investigation”.